LG OLED AI TV B4 77 inch 120Hz
Dolby Vision & HDR10 4K UHD (2024)
Key Features
- The next generation of LG AI TV with alpha 8 AI Processor 4K.
- Infinite Contrast for crisp visuals with dark blacks and bright whites.
- 4 years of upgrades guaranteed over 5 years with webOS Re:New Program.
- Dolby Atmos® for immersive sound and incredibly lifelike graphics of Dolby Vision®.
- Smooth and stutter-free gaming with VRR, G-sync, and Freesync.
A masterpiece perfected by time-honed expertise
Years of commitment to innovation can't be imitated overnight. The world-leading OLED's uniquely
tailored alpha chipset elevates the viewing experience to new heights.
What makes LG OLED AI stand apart?
alpha 8 AI Processor
Definitive intelligence at its core
The alpha 8 AI Processor chip redefines OLED with refinements that add transformative yet lifelike detail.
.png)
*Comparison is based on a conventional TV with alpha 5 AI Processor.
**Screen images simulated.
Intelligence that refines the OLED experience
A picture tailored to your taste
Select your favorite images, and AI Picture Wizard creates a picture tailored exactly to your unique taste from 85 million possibilities, then saves it to your profile.
AI Acoustic Tuning
The optimal audio
fits your space
The sound system detects the layout of your room and where you're sitting to create a dome of sound around you, perfectly tuned to your room's unique acoustics.
AI Super Upscaling
AI fine-tunes the resolution
After classifying the frame, AI Noise Reduction and AI Super Resolution realistically elevate scenes.
AI Sound Pro
Hear every detail of the soundscape
Lifelike audio soars through your space
Experience the insane immersion of an all-encompassing 9.1.2 virtual surround sound system.
Impactful sound resonates
AI processor refinements give you a Dynamic Sound Booster packed with power.
Sound suits whatever you watch
Adaptive Sound Control balance the audio according to genre in real-time for rich clarity.
*Screen images simulated.
**Must be activated through the sound mode menu.
***Sound may vary according to the listening environment.
Endless contrast creates infinite impact
Scenes burst boldly into life where the darkest shadows and brightest lights intertwine.
100% Color Fidelity & Volume
Scenes shine with lifelike colors
100% color volume boosts rich hues, while 100% color fidelity preserves shades without distortion.
*LG OLED Panel is certified by Intertek for 100% Color Fidelity measured to CIE DE2000 with 125 color patterns.
**Display Color Gamut Volume (CGV) is equivalent or exceeds the CGV of the DCI-P3 color space as verified independently by Intertek.
OLED Care
Boost the longevity of your OLED
Relax more and enjoy more with integrated panel care that keeps your screen like new for longer.
Slimline Design
Clean lines create a slick impression
As close as it gets
Incredibly slim lines keep your attention on the whole screen with no distractions while blending beautifully with your home interiors.
Vast Size Range
Sized to fit every life
Discover a size for every space and taste with a lineup ranging from 55" to 77".
webOS 24
Make your TV experience yours
Experience TV that's made for you with My Profile, AI Picture Wizard, AI Concierge, and Quick Card.
*Supported menus and apps may vary by country and be different upon release.
**Keyword recommendations vary according to the app and time of day and are only provided in countries that support NLP in their native language.
***Screen images simulated.
webOS Re:New Program
Every year, a new TV for 5 years
It's always as fresh as new, even as we add new features and convenience.
*The webOS Re:New Program supports a total of 4 webOS upgrades over five years.
**The five-year upgrade threshold for the webOS Re:New Program is the global launch of a new product.
***The first upgrade to webOS will occur two years from the time of purchase.
****Customers receive 5 versions of webOS including the current version at point of purchase.
*****Upgrades are available for 2022 release models including all OLED and 8K QNEDs, and models released after 2023 include UHD, NanoCell, QNED and OLED.
With the webOS Re:New Program, customers can enjoy four upgrades over five years, ensuring a total of five webOS versions, including the current one at the time of purchase.
*The webOS Re:New Program supports a total of four upgrades over five years, the threshold is the pre-installed version of webOS, and upgrade schedule varies from month-end to year-start.
**Updates and the schedule to some features, applications, and services may vary by model and region.
***Upgrades available for 2023 include UHD and above models.
OTT Services
Dive straight into a new series as easily as possible, with built-in shortcut access to your favorite streaming services and apps.
*Screen images simulated.
**Available content and apps may vary by country, product, and region.
***Separate subscription and its related entities are required for Netflix, Disney+, Amazon Prime, and Apple TV+.
****Apple, the Apple logo, and Apple TV are trademarks of Apple Inc, registered in the U.S. and other countries.
*****Amazon, Prime Video and all related logos are trademarks of Amazon.com, Inc. or its affiliates.
Tune into cinematic
marvels and arcade fun
Dolby Vision & FILMMAKER Mode
Authentic movie scenes burst into life
Transform movie night. Dolby Vision's ultra-vivid picture comes together with the support of FILMMAKER MODE™ to preserve the director's intention, optimizing the picture quality while ensuring no distortion or over-processing.
*Screen images simulated.
**FILMMAKER MODE is a trademark of UHD Alliance, Inc.
Dolby Atmos
Enticing soundscapes
surround you
Hear action surround you with Dolby Atmos's unparalleled clarity, intricate detail, and spatial depth.
Ultimate Gaming
Where fast action never stutters
Gear up for victory with AMD FreeSync Premium, G-SYNC compatibility, 120Hz Mode, and VRR.
*Certified for "Excellent Gaming Performance" and response times by Intertek.
**VRR ranges from 40Hz to 120Hz, and is a certified specification of HDMI 2.1.
Controls right where you need them
Don't pause to use Game Optimizer and Game Dashboard.
*Game Dashboard is activated only when both "Game Optimizer" and "Game Dashboard" is on.
**Screen images simulated.
Access to all your favorite games
Thousands of gaming universes right at your fingertips. Explore an epic library of cloud gaming titles and stream them immediately without ever wasting play time on downloads or updates.
*Supported partnerships may differ by country.
**GeForce NOW subscription may be required.
***Boosteroid subscription may be required.
Sustainability
Discover LG OLED AI's vision for tomorrow
Choose what's right for the planet with light, bio packaging and global sustainability credentials.
*All 2024 LG OLED models feature eco-friendly packing.
**All G4, C4, and B4 models are certified “Environmentally Evaluated".
